A multi-city study on ‘Rear Seat-Belt Usage and Child Road Safety in India’ was conducted by Nissan India and Delhi-based SaveLIFE Foundation in nearly a dozen Indian cities.
Goa’s capital Panaji is one of the country’s safest cities vis-a-vis child safety on roads revealed a survey conducted by Nissan-SLF. The ‘Study on Rear Seat-Belt Usage and Child Road Safety in India’ is multi-city research conducted by Nissan India and Delhi-based SaveLIFE Foundation in nearly a dozen Indian cities.
Findings of the study
1. According to the study, Panaji ranked the highest in designated speed-limit (93.8 per cent) zones near schools apart from being the safest in child safety.
2. More than 90 per cent people in Panaji said there were road signs informing people of the presence of schools.
3. Panaji has proved to be an exception, with a majority (63 per cent) of its respondents stating that they felt safe with their children’s pedestrian movement on the city’s roads, the survey states.
4. But in other Indian cities, as many as 60 per cent of the parents of young children said they find children’s movement on city roads unsafe.
Other cities which featured in the survey were Delhi-NCR, Mumbai, Bengaluru, Jaipur, Lucknow, Kolkata, Patna, Kochi, Guwahati, and Chennai.
The study recorded responses through 6,306 face-to-face interviews and 100 in-depth expert interviews.
The report marks Nissan India’s data-driven intervention in India’s road safety crisis, which is currently responsible for 53 crashes and 17 deaths every hour.
How was the study conducted?
1. The study explored two crucial aspects of securing lives in transit – the status of use of rear seat-belts and the status of the safety of children during the commute.
2. With an aim to understand Knowledge, Attitude, Behaviour, and Practices (KABP) of road users with regard to usage of Rear Seat Belts and Child Road Safety in India, SaveLIFE Foundation (SLF) and Nissan Motor India Private Limited entered into a partnership.
3. The study used quantitative research to survey children and adults including parents, cab drivers and school bus/van drivers in 11 cities across India.
4. Qualitative tools including in-depth interviews with road safety experts, medical practitioners, traffic personnel and school transport managers, among others, were also used.
5. Focus-group discussions with parents who use two wheelers and four wheelers to commute with their children were also conducted.
Date: November 25, 2019
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