New Delhi witnessed a watershed moment in urban safety planning on Wednesday as the Delhi government unveiled an ambitious roadmap to transform the capital’s traffic landscape. With a clear target to halve road crashes by 2030, the administration has signaled its commitment to making Delhi’s streets safer for all road users through comprehensive, technology-enabled interventions. […]
pedestrian safety
Maharashtra Unveils Zebru Road Safety Mascot
In a strategic move to revolutionize road safety awareness, Maharashtra State Transport Department has introduced ‘Zebru’—a friendly, innovative mascot that promises to transform how citizens perceive and practice traffic safety. As road accidents continue to claim thousands of lives annually across the state, this creative initiative represents more than just a campaign; it embodies a […]
Road Safety Training Transforms Prevention Strategies
Each year, nearly 1.2 million people lose their lives in road traffic crashes globally—representing more than two deaths every single minute. This staggering statistic reveals a critical public health emergency that demands immediate attention and coordinated action across multiple sectors. More than half of these fatalities involve vulnerable road users, including pedestrians, cyclists, and motorcyclists […]
India’s Alarming Road Safety Crisis: Urgent Policy Reforms By 2030
India faces a devastating road safety emergency that demands immediate attention and comprehensive policy intervention. With one road death occurring every three minutes across the nation, the country’s roadways have become zones of preventable tragedy that claim thousands of lives annually. This staggering mortality rate not only represents immeasurable human suffering but also drains an […]